What are cookies?
A cookie is a text file that is stored on computers, tablets, mobile phones and on any device used to browse the Internet, capable of storing the user's navigation information and preferences. Some cookies can be used to make browsing easier and personalize your experience on the web, just as they can tell us which parts of our sites are visited and help us evaluate the effectiveness of advertising and analyze user behavior to improve our communications and our products. The purpose of using cookies is to personalize access to the website, optimizing the navigation and operation of the site, improving our services and providing content and / or advertising related to user preferences, analyzing browsing habits. The Data Controller respects the provisions contained in the Code regarding the protection of personal data ("Ex. Privacy Code 196/2003 now harmonized in Legislative Decree 101/2018"), as amended by Legislative Decree 28 May 2012, n. 69, in transposition of the European directive 2009/136 / EC.
The large variety of cookies in the web world makes it difficult to classify them. However, it is possible to draw up a general taxonomy separating them into different categories. The main attribute through which we can divide cookies is their life cycle, which allows us to distinguish them in:
- Session cookies: these cookies are not stored permanently on the user's device and are deleted when the browser is closed.
- Persistent cookies: instead of disappearing when the browser is closed, they expire on a specific date or after a certain period of time. This means that, for the entire lifetime of the cookie (which may be long or short depending on the expiration date decided by its creators), your information will be transmitted to the server each time the user visits the website. For this reason, persistent cookies can be used by advertisers to record information about a user's web browsing habits for an extended period of time. However, they are also used to keep users registered in their account on websites, in order to avoid, at each visit, the inclusion of credentials for accessing websites. You can then classify cookies based on where they come from:
- First-party cookies: normally, the domain attribute of a cookie will correspond to the domain that is displayed in the address bar of the web browser; are cookies sent to the browser directly from the site you are visiting. This is called a first party cookie.
- Third-party cookies: third-party cookies belong to different domains from those shown in the address bar. These types of cookies usually appear when web pages have content, such as banner ads, from external websites. This implies the possibility of monitoring the user's browsing history, and is often used by advertisers, in an attempt to serve relevant and personalized ads to each user. Finally, it is possible to distinguish them from the point of view of the use (or purpose) in:
- Technical cookies: they are used for browsing and to facilitate access and use of the site by the user.
- Statistical cookies or "analytics": they are used for the purpose of optimizing the site, directly by the owner of the site itself, who can collect information in aggregate form on the number of users and how they visit the site. - - Cookies for storing preferences: these are useful cookies to help the user use the site correctly. They are used, for example, to keep track of the chosen language.
- Advertising cookies: these cookies are intended to provide advertising space. They can be installed by the site owner or by third parties. Some serve to recognize individual advertisements and know which ones have been selected and when. Other advertising cookies are used to hypothesize a user "profile" of navigation, so as to be able to offer advertising messages in line with his behavior and interests in the network. This "profile" is anonymous and the information collected through these cookies does not allow us to trace the identity of the user. In this case the cookie presides over one of the systems to drive the so-called "behavioral advertising".
- Social network cookies: these are cookies that allow you to share the contents of the site you are visiting, even with other users. These cookies are typically used to activate the "Like" or "Follow" functions on Social Networks such as Facebook and Twitter, just to name a few. These features allow Social Networks to identify their users and collect information even while they are browsing other sites.
What types of cookies are present on this site?
1. Technical cd cookies. strictly necessary These cookies are essential for the correct functioning of the Website and to use and / or improve the various functions and services requested. The technical cookies essential for the proper functioning of a website can be used even without the prior consent of the user, without prejudice to the obligation of information pursuant to art. 13 of the Privacy Code.
2. Analysis cookies (so-called Analytics cookies) These cookies allow us to improve our site by monitoring and analyzing user behavior in order to make improvements to our websites that make browsing easier. In order to analyze how the Site is used, the Owner uses the Google Analytics web analytics service provided by Google, which is an analysis tool which, by installing analytical technical cookies on the user's terminal, is able to to collect data that helps website owners to understand how visitors interact with content. In collecting this data, which does not allow us to personally identify the user, our site anonymizes the information collected by aggregating the results through the tools and indications made available by Google, about which we refer to the following page
The information collected is used by Google in order to evaluate the use of the Site by the user, to compile reports on the activity of the Site itself. It should be noted that Google adheres to the privacy principles contained in the Safe Harbor agreement between the EU and the United States which defines safe and shared rules for the processing of personal data carried out towards companies in the US. For more information on the Safe Harbor legislation, visit the US Department of Commerce website. Further information on the Google Analytics service can be found at the following addresses:
L’utente potrà disattivare Google Analytics installando sul proprio browser il componente aggiuntivo di opt-out fornito al seguente indirizzo:
Blocking these cookies will not compromise the user's browsing experience.
3. Third-party profiling cookies (Facebook Pixel). Browsing this site will install the Facebook Pixel cookie which allows you to monitor the conversions that occur on our site as a result of the listings you are running on Facebook. This feature allows you to compare the conversion event with the group of people to whom the advertisement was shown or who clicked on it, in order to provide information that allows you to understand the return on investment for advertising spending (so-called measurement service). This cookie is also used to define the recipients of future listings on Facebook-owned social networks, people who have already visited this site. This is a cookie that collects data in aggregate and absolutely anonymous form, and which, being a Third Party, does not fall under our control, which is why for any further information please refer to the following information
You can change your settings for Facebook Pixels and withdraw your consent to use the data collected for the aforementioned purposes by accessing the following page:
For more information about Facebook Business tools, including the Facebook Pixel, we also recommend consulting the following page:
Blocking all the aforementioned third-party cookies does not compromise the user's browsing experience, but could reduce the quality of the services offered by the website. For more information, also concerning the disabling of third-party profiling cookies sent to the user's browser while browsing this site, see:
You can change your browser settings to eliminate or prevent the storage of some cookies on your computer or mobile device without explicit consent. The "Help" section of the browser should provide information on how to manage cookie settings. For your convenience, here are some useful links to the cookies setting pages of the main browsers:
The user agrees to be bound by these possible and future revisions and therefore undertakes to visit this page periodically to be informed of any changes.